New Delhi–Nestle India on Tuesday said it has re-launched its noodles variants — Maggi Vegetable Atta and Maggi Oats Noodles — adding it has gained more than 50 percent market share in the noodles category according to Nielsen report.
Both the noodle variants will be available at competitive price points of Rs.20 for a 80 gm pack and Rs.25 for a 73 gm pack, the company said in statement.
“With the latest re-launch, we are aiming to provide more choices to suit consumer preferences, driving greater volumes and building back our market share,” said Nestle India chairman and managing director Suresh Narayanan.
“I am also happy that we have gained month on month and we continue to lead the noodles category with over 50 percent market share,” he added. (IANS)